Macroeconomics provides an introduction to economic principles and market forces including supply and demand, unemployment, inflation, international trade and capital flows, monetary policy and banking, fiscal policy and globalization.

Microeconomics provides an introduction to economic principles and market forces including supply and demand, labor and financial markets, elasticity, consumer choices, cost and industry structure, competition, monopoly, negative and positive externalities, economic inequality, financial markets, international trade, globalization and protectionism.

Marketing is a tool used by companies, organizations, and people to shape our perceptions and persuade us to change our behavior. The most effective marketing uses a well-designed strategy and a variety of techniques to alter how people think about and interact with the object in question. Less-effective marketing causes people to turn off, tune out, or not even notice. Why should you care about marketing? Marketing is an ever-present force in modern society, and it can work amazingly well to influence what we do and why we do it.

Students will define and explain the concepts of supply and demand, understand how changes in these factors influence prices, and analyze real-world scenarios.