This lesson is used to have culinary arts students demonstrate their ability to plate, photograph, and create a sales pitch for a glass of water.This assignment aligns with the Utah Secondary FCS Strands & Standards.  Preview Image is used with permission  "A glass of water" by gromgull is licensed under CC BY 2.0..

Students will practice their design and creativity skills with this project. They will need to make a promotion or advertisement for their favorite team or band/singer. They are in charge of creating a new poster using Pages or a 30-60 second promotional video using iMovie.The purpose of this assignment is to show that they know and understand design principles and can apply them to make an attractive and relevant promotion. Image created by author. 

Marketing is a tool used by companies, organizations, and people to shape our perceptions and persuade us to change our behavior. The most effective marketing uses a well-designed strategy and a variety of techniques to alter how people think about and interact with the object in question. Less-effective marketing causes people to turn off, tune out, or not even notice. Why should you care about marketing? Marketing is an ever-present force in modern society, and it can work amazingly well to influence what we do and why we do it.